2021

Communication workshop

  • The objective of the project was to conduct a workshop for HRHT;

  • The Purpose of the contract was to develop a communication strategy and action plan, as well as to elaborate stakeholder relations and fundraising strategies.

Type and Scope of services provided:

  1. Developing a short-term communication strategy and action plan

    • Revising organization's mission, vision, and values;

    • Elaborating strategic frame - goals, projects, and activities.

    • Creating fundraising strategy tailored to the organization's needs;

    • Creating stakeholder mobilization strategy and procedure;

    • Creating a detailed action plan, including a list of activities, responsible persons, period of performance, and budget.

Reference contact details:

Natia Tavberidze
Coordinator, Human Rights House Tbilisi
natia.tavberidze@gmail.com | http://www.hrht.ge

Logos Press short-term communication action plan

  • The goal of the project was to support Logos Press in implementing in the short-term communication action plan.

Type and Scope of services provided:

  1. Developing a short-term communication action plan

    • Creating a lead-generation procedure;

    • Developing potential leads' database structure and usage guide;

    • Developing Facebook campaign strategy;

    • Developing Facebook content plan;

    • Developing design and copy for Facebook posts;

    • Implementing Facebook ad campaign;

Reference contact details:

2020

Distance learning project

  • The goal of the project was to support GASB in implementing distance learning processes and procedures during the pandemic.

Type and Scope of services provided:

  1. Developing the distance learning business-process

    • Creation of the business-process map;

    • Pointing out the responsible staff;

    • Designing the reporting lines;

    • Mapping out the technology interactions;

  2. Setting up the technology platforms and selecting the software packages

    • Selection of the platform and software: Edupage, Google Classroom, YouTube, AiSeesoft;

    • Preparation of the detailed how-to guides for teachers and technical staff;

  3. Training & Coaching teachers and technical staff

    • Creating electronic guides about the process, technology platforms and installation packages;

    • Conducting personal training and coaching sessions with teachers and technical staff;

  4. Developing reporting procedure & template

    • Establishing KPIs;

    • Preparing the reporting forms;

Reference contact details:

Design Project

  • The goal of the project is to develop digital communication materials for EBIT Group

Type and Scope of services provided:

  1. Identifying the Project Goals

    • Creation of the list of communication materials;

    • Identifying type and quantity of communication materials;

    • Identifying client needs and preferences;

  2. developing Communication Materials

    • Company portfolio design and copy;

    • Service offering design and copy;

    • Company blank and business cards design;

    • Design of 20 Powerpoint presentations;

    • Modifying service descriptions;

Reference contact details:

Tamar Chkhatarashvili
Managing Partner
tchkhatarashvili@ebit.ge | http://www.ebit.ge

2019

Non-profit and social marketing training for human rights defenders

  • The overall objective of the project was to conduct training for human rights defenders in nonprofit and social marketing;

  • The Purpose of the contract was to design a training course tailored to the human rights defenders' specific needs.

Type and Scope of services provided:

  1. Desk Research

    • The modern literature about the non-profit and social marketing analyzed;

    • The training course was designed.

  2. Training

    • The 3-day training course conducted;

    • 25 young human rights defenders attended the training sessions.

Reference contact details:

Natia Tavberidze
Coordinator, Human Rights House Tbilisi
natia.tavberidze@gmail.com | http://www.hrht.ge